The Avenue Concept

Branding • Website • Membership Ecommerce • Artworks Database

To expand and deepen this non-profit public art incubator's audience - we redesigned their brand and website and developed a new collection management system. TAC is evolving as an organization, and needed a brand and digital presence to reflect their evolution and growth. We created a new brand system, and a new website. We also created a database for TAC to store and manage their many artworks, and we integrated the database into the website so viewers can browse TAC's collection.

Client: The Avenue Concept
Services: Branding, Web Design, Web Development, Custom Software Integration
Project Codename: Raven

Branding

We realigned TAC’s brand with their renewed mission, expanding the palette of visual possibilities.

Artworks Database

We created a robust collection management database, and integrated the database into the website so viewers can browse TAC’s collection.

Membership Ecommerce

The website includes a powerful membership management framework to help expand TAC’s fundraising and engagement efforts.

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