The Avenue Concept
Branding • Website • Membership Ecommerce • Artworks Database
To expand and deepen this non-profit public art incubator's audience - we redesigned their brand and website and developed a new collection management system. TAC is evolving as an organization, and needed a brand and digital presence to reflect their evolution and growth. We created a new brand system, and a new website. We also created a database for TAC to store and manage their many artworks, and we integrated the database into the website so viewers can browse TAC's collection.
Branding
We realigned TAC’s brand with their renewed mission, expanding the palette of visual possibilities.
Artworks Database
We created a robust collection management database, and integrated the database into the website so viewers can browse TAC’s collection.
Membership Ecommerce
The website includes a powerful membership management framework to help expand TAC’s fundraising and engagement efforts.